A few years ago a sense of unrest began growing within the adventurist community—something just wasn’t right. A wave of elitism had crashed onto our once peaceful shore: the landscape had changed, and now we were only really adventuring if we were headed to the farthest corners of the earth. Making matters worse, the weeds of consumerism sprouted up to fill the void that was left behind. Suddenly, if our gear wasn’t made from unobtanium, it was rubbish.
Brian (AL’s co-founder) and I set off in search of a way to counter this disturbing trend, visiting with our fellow adventurists and discussing our mutual passions, and along the way we discovered that most of you feel the same. Two concerns were unanimously shared throughout the community: First, the noticeable increase in obnoxiously loud advertising and unnaturally biased content pushing the reader to buy more and more gear; and Second, the noticeable decrease in the quality of writing and photography found in adventure...
